A/B Testing
What it does
Test different widget configurations, pricing displays, or API parameters to optimize conversion rates. Compare DDP vs DDU checkout performance, widget placement, or cost breakdown formats with built-in analytics.
How to use it
Create an experiment
Define two or more variants in Dashboard > Experiments with different widget or API configurations.
Set traffic split
Allocate traffic percentages to each variant (e.g., 50/50 or 80/20 for gradual rollouts).
Monitor results
Track conversion rates, checkout completion, and user engagement per variant in real time.
Apply the winner
Once results are statistically significant, apply the winning variant to all traffic.
Related Features
Toggle features on/off per tenant without deployments
Track API usage, classification history, and cost analytics
Full-featured admin dashboard with usage analytics and tools
Interactive charts for duty rates, classifications, and trends
Build custom reports with flexible filters and visualizations